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Those who want to enter to win the Grand Prize can also do so at Visit Santa Cruz, the CVC's travel app which was launched in the spring of 2012, and through the CVC's mobile site.

Entrants are then able to choose four activities to customize their vacation package, including: surfing lessons with Club Ed, kayaking with Kayak Connection, tickets to see the Santa Cruz Warriors basketball team, a custom beach bonfire and s'mores at the Seascape Beach Resort, a cooking class and tour at Love Apple Farms, a round of golf at Pasatiempo, a Mount Hermon Canopy Tour, a personal tour of the vineyard, tasting and meet the winemaker experience at Alfaro Family Vineyards Winery on the Corralitos Wine Trail, a massage and hot tub soak at Well Within Spa, a meet the ice cream maker and create a flavor experience at the Penny Ice Creamery, and stand up paddle boarding lessons with Capitola Surf and Paddle.

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The television and internet marketing strategies will ensure strong regional exposure to potential travelers within a reasonable driving distance to Santa

2014

Utilizing Facebook, Twitter, and the CVC's blog, the CVC will reach out to followers and fans of Santa Cruz through special posts, Tweets and blog stories exclusive to the contest.

Cruz County. The contest will coincide with "Let's Cruz" print ads, appearing in the March/April edition of Via, and the March issue of Sunset.

Hotel Paradox, Pajaro Dunes Resort, Santa Cruz Beach Boardwalk, Santa Cruz Dream Inn, and the Seascape Beach Resort Monterey Bay.

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Air Force Shoes For Girls 2018

Air Force Shoes For Girls 2018

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For the fourth year in a row, the CVC's spring campaign commercial will air in the Central Valley markets of Stockton and Modesto, in addition to Sacramento and the San Francisco Bay area. The selected markets represent over 70% of travelers to Santa Cruz County.

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´╗┐Launched for Santa Cruz County

SANTA CRUZ COUNTY, CA With so many options for visitors to "find their flow" in California's favorite beachside destination, the Santa Cruz County Conference Visitors Council (CVC) is unveiling a new spring marketing campaign for 2013, debuting a fresh look and feel for the destination overall. The CVC is using the 2013 spring campaign as the platform with which to launch its new tourism brand, which has been described as "the quintessential California beach town personified". This integrated campaign will include a new spin on the CVC's annual contest giveaway, a new television commercial produced by the same agency that Visit California enlists for their creative assets, and a new specialized social media component for 2013.

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These marketing efforts are supported by the Tourism Marketing District, and the 2013 spring campaign is the CVC's first major media spring campaign which includes an expanded social media component.

Weekly contests on Facebook will give those who "Like" the Visit Santa Cruz page the opportunity to win vacation getaways to include a stay at a local hotel, resort or vacation rental property combined with tickets to the Santa Cruz Beach Boardwalk, Roaring Camp Railroads and a variety of activities.

The Let's Cruz Vacation Getaway Contest will target the active visitor, with a unique customizable feature allowing contest entrants to pre select from a number of signature Santa Cruz activities as part of their personalized vacation experience.

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The spring campaign's broadcast component will feature the debut of a television commercial showcasing iconic Santa Cruz scenes, including the Santa Cruz Surfing Museum, West Cliff Drive, Main Beach and Henry Cowell Redwoods State Park. The commercial is designed to depict the town's laid back feel and abundance of opportunities for outdoor recreation in Santa Cruz.

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The Let's Cruz Vacation Getaway Contest is sponsored by the Santa Cruz County Conference and Visitors Council and the following partners: Beach Street Inn Suites, Best Western Plus All Suites Inn Santa Cruz, Capitola Village, Chaminade Resort Spa, Comfort Inn Santa Cruz, The

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